Boxer Jean Pascal attends a demonstration calling for justice for the death of George Floyd and all victims of police brutality, in Montreal, Sunday, June 7, 2020. THE CANADIAN PRESS/Graham Hughes

Canadian non-profit creates fund to streamline donations to Black-based charities

CanadaHelps fund has raised tens of thousands of dollars

A Canadian non-profit has set up a collective to streamline donations amid a surge in protests against anti-Black racism.

CanadaHelps director of charity engagement Jacob O’Connor said that as protests ramped up, Canadians began to look for ways to give here at home.

In response, the non-profit created the Black Solidarity Fund, a collection of 40 Black-based charities operating in Canada.

“We said look, we have this platform that’s already to go and this is a moment when the Black community really needs support and solidarity… let’s do it,” O’Connor said. CanadaHelps initially began creating “cause funds,” which allow people to donate to causes instead of specific charities, back in the fall. Those two cause funds, directed at COVID-19 aid, raised a collective $5 million.

O’Connor said they first looked at collective funds because research shows that younger generations are less likely than their parents to feel loyal to a particular charity.

“Older generations might have had an affinity or loyalty to a certain organization… younger generation don’t have that same brand loyalty,” O’Connor said.

“They’re more attached to causes.”

PHOTOS: Anti-racism protesters gather in communities across B.C.

Canada has about 86,000 charities, O’Connor said, making it “overwhelming” for people trying to decide which one to donate to, particularly for a cause they are just beginning to monetarily support.

CanadaHelps’ Black Solidarity Fund was whittled down to 40 charities, with the money raised spread between them. As of Tuesday, the fund had raised more than $53,600, with options for both one-time and recurring donations.

O’Connor said that whether people give to the fund or a specific charity, CanadaHelps’ encourages recurring donations.

“It is a predictable source of revenue for charities, which usually get the large bulk of their donations in the last two months of the year,” he said. “That’s always kind of a stressful time and a lot of charities have cashflow issues because of that.”

Giving can be hard in the midst of the economic crisis caused by the novel coronavirus, O’Connor said, but added that small, monthly donations can still be a great way to give back.

“A $5 a month gift, at the end of the year that ends up being $60,” O’Connor said.

“I think every bit helps. It’s going to have a transformative impact on the community.”


@katslepian

katya.slepian@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Want to support local journalism during the pandemic? Make a donation here.

racism

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Unexpected snow on Okanagan Connector, Pennask Summit

As of 6:15 p.m. DriveBC cameras displayed surprise snowfall on highway

Interior Health identifies more locations with COVID-19 exposure in Kelowna

Anyone who participated in events in the Kelowna downtown and waterfront area between June 25 and July 6 should monitor closely for symptoms

COVID-19 cases identified in Kelowna, after public gatherings

Those who were downtown or at the waterfront from June 25 to July 6 maybe have been exposed to COVID-19.

Wage subsidy will be extended until December amid post-COVID reopening: Trudeau

Trudeau said the extension will ‘give greater certainty and support to businesses’

Missing woman last seen in Lumby

Vernon North Okanagan RCMP seek public’s help in locating 32-year-old woman

Trudeau apologizes for not recusing himself from WE decision

He says his and his family’s longtime involvement with the WE organization should have kept him out of the discussions

Beverly Hills 90210 star’s family selling Vancouver Island Beach Resort

You can own Jason Priestley’s Terrace Beach Resort in Ucluelet for less than $5 million

Islanders want BC Ferries to follow order that lets residents board before tourists

For ferry-dependent communities, ferries are often the sole practical lifeline to work, school or medical appointments.

Washington’s NFL team drops ‘Redskins’ name after 87 years

The franchise was given the name back in 1933, when it was still in Boston

Okanagan sisters-in-law sleep out successful

Kiley Routley and Heidi Routley raise nearly $2,400 and awareness for youth homelessness

Genetic detectives begin work to trace spread of COVID-19 in Canada

The kinds of genetic technology being used for this project did not exist when SARS hit Canada in 2003

Most Read