About 1,000 participants took part in the Grant Thornton 5 km Run in Colour Saturday.
Racers took off from Waterfront Park in three waves on a 5 km route that took them through four colour zones.
At the colour zones, runners were doused with powders of various colours.
As of Thursday night participants had raised more than $50,000. Proceeds will go to the Kelowna General Hospital Foundation.