Lane Martin, Modern Purair.

Top 40 Over 40 Presented by BDO: Lane Martin

Kelowna Chamber of Commerce hosts Top 40 Over 40 program

The Kelowna Chamber of Commerce is once again launching its ‘Top 40 Over 40 presented by BDO’, to celebrate individuals in the community over the age of 40.

These are people who showcase as mentors, champions and role models and who encourage and foster the future leaders of the community.

The Kelowna Chamber is highlighting new honourees between February and July 2021. Each year the program alternates between Over 40 and Under 40 Honourees. This is the sixth year of the program as 2021 marks an “Over 40” year.

In 2001, Lane Martin started a “little” IAQ (Indoor Air Quality) company here in Kelowna.

In 2005, he read a story about a “junk removal” company that franchised and sold out across North America. And he thought why couldn’t we do that, become the only coast to coast Indoor Air Quality service provider? And so the journey began.

They named the company Modern PURAIR.

“Clean air we live and breathe it” became their positioning line as they set out to create an amazing franchise system headquartered in Kelowna. The next step saw them opening their in-bound call centre (here in Kelowna) that answers all of the incoming calls for their franchise partners, trademarked their cleaning process.

The first franchise was awarded in 2008. Their PURKIDS Foundation, changes lives – as one per cent of our entire system sales goes back to help kids in every franchise community they service.

Modern PURAIR continues to grow exponentially across Canada.

He believes it’s all about the people: PURAIR invests heavily in their people.

Personal business coaches for the management team, personal business coaches for the franchise partners, training, and scaling/building of systems. People don’t fail. Systems do. Lane says that he always looks to the system for a solution. And, he speaks from experience. If he can’t, he finds someone who can. His company’s “Vivid Vision” shows exactly how the company will look/act and feel three years from the date it is written. It is shared with all team members, vendors, and within the system. It’s the “blueprint” for company growth, and helps all its team to see the “vision” in Lane’s head.

One per cent of their system sales goes towards the PURKIDS foundation. This one per cent then goes back into each community that their franchise system services. A year and a half ago, they aligned with “Mamas for Mamas” as they have branch offices in each city PURAIR has a franchise partner in. Lane is pleased say that tey have already donated over $80,000 to Mamas for Mamas and the entire franchise system gets to see the impact this contribution is making to help those families that need help the most. The Child Advocacy Centre is also near and dear to their hearts – PURKIDS donated all of the toys for this amazing facility in Kelowna. Most recently they aligned with the Bridge Youth and Family services here in Kelowna – and their new youth recovery home. PURAIR is helping them ensure the youth that utilize the facility are looked after.

When it comes to describing his education, Lane says he is a graduate of the school of hard knocks.

His company was also named the 2008 Small Business of the Year – Kelowna Chamber of Commerce Business Excellence Awards winner. PURAIR was also a 2018 finalist for medium sized business of the year.

More recently, Lane received the 2020 Mamas for Mamas Honorary Mama, an award given annually to someone who they felt had the most impact to their organization that year.

PURAIR is now the largest IAQ franchise system in Canada, and Lane loves how they get to showcase Kelowna to each of their new franchisees.

Like us on Facebook and follow us on Twitter.

Want to support local journalism? Make a donation here.

community profile

Just Posted

Emily Steele holds up a collage of her son, 16-year-old Elijah-Iain Beauregard who was stabbed and killed in June 2019, outside of Kelowna Law Courts on June 18. (Aaron Hemens/Capital News)
Kelowna woman who fatally stabbed Eli Beauregard facing up to 1.5 years of jail time

Her jail sentence would be followed by an additional one to 1.5 years of supervision

This undated file photo provided by Ernie Carswell & Partners shows the home featured in the opening and closing scenes of The Brady Bunch in Los Angeles. Do you know the occupation of Mike Brady, the father in this show about a blended family? (Anthony Barcelo/Ernie Carswell & Partners via AP, File)
QUIZ: A celebration of dad on Father’s Day

How much do you know about famous fathers?

Asia Youngman (right) is pictured shooting another short film she wrote and directed titled Hatha. (Luba Popovic)
Peachland set to star in fantasy thriller film about N’xaxaitk’w — a.k.a. the Ogopogo

The film will follow an Indigenous teen as she navigates peer pressure, bullying and identity

Fruit farmers in the Okanagan and Creston valleys are in desperate need of cherry harvesters amid COVID-19 work shortages. (Photo: Unsplash/Abigail Miller)
‘Desperate’ need for workers at Okanagan cherry farms

Fruit farmers are worried they’ll have to abandon crops due to COVID-19 work shortages

Earls On Top at 211 Bernard Avenue in Kelowna. (Google Maps photo)
Downtown Kelowna’s Earls ordered closed after COVID-19 transmission

Earls on Top on Bernard Avenue will be closed from June 18 to June 27

Marco Mendicino, Minister of Immigration, Refugees and Citizenship during a press conference in Ottawa on Thursday, May 13, 2021. THE CANADIAN PRESS/Sean Kilpatrick
Canada to welcome 45,000 refugees this year, says immigration minister

Canada plans to increase persons admitted from 23,500 to 45,000 and expedite permanent residency applications

Jeanette Megens
KCR: Volunteering is sharing your story

Kelowna Community Resources shares stories of its volunteers in a weekly column

Cpl. Scott MacLeod and Police Service Dog Jago. Jago was killed in the line of duty on Thursday, June 17. (RCMP)
Abbotsford police, RCMP grieve 4-year-old service dog killed in line of duty

Jago killed by armed suspect during ‘high-risk’ incident in Alberta

The George Road wildfire near Lytton, B.C., has grown to 250 hectares. (BC Wildfire Service)
B.C. drone sighting halts helicopters fighting 250 hectares of wildfire

‘If a drone collides with firefighting aircraft the consequences could be deadly,’ says BC Wildfire Service

Cannabis bought in British Columbia (Ashley Wadhwani/Black Press Media)
Is it time to start thinking about greener ways to package cannabis?

Packaging suppliers are still figuring eco-friendly and affordable packaging options that fit the mandates of Cannabis Regulations

A dose of the Pfizer-BioNTech COVID-19 vaccine is pictured at a vaccination site in Vancouver Thursday, March 11, 2021. THE CANADIAN PRESS/Jonathan Hayward
NACI advice to mix vaccines gets varied reaction from AstraZeneca double-dosers

NACI recommends an mRNA vaccine for all Canadians receiving a second dose of a COVID-19 vaccine

A aerial view shows the debris going into Quesnel Lake caused by a tailings pond breach near the town of Likely, B.C., Tuesday, Aug. 5, 2014. THE CANADIAN PRESS/Jonathan Hayward
Updated tailings code after Mount Polley an improvement: B.C. mines auditor

British Columbia’s chief auditor of mines has found changes to the province’s requirements for tailings storage facilities

Starting in 2022, the Columbia Shuswap Regional District is extending dog control to the entire Electoral Area D. (Stock photo)
Dog control bylaw passes in Shuswap area despite ‘threatening’ emails

CSRD board extending full dog control in Electoral Area D starting next year

A North Vancouver man was arrested Friday and three police officers were injured after a 10-person broke out at English Bay on June 19, 2021. (Youtube/Screen grab)
Man arrested, 3 police injured during 10-person brawl at Vancouver beach

The arrest was captured on video by bystanders, many of whom heckled the officers as they struggled with the handcuffed man

Most Read