Rogers, CBC sign 7-year sub-licensing agreement for Hockey Night in Canada

Rogers is in its fourth year of a 12-year, $5.2B agreement with the NHL for exclusive media rights

Rogers Media and CBC have signed a new seven-year sub-licensing agreement for English-language broadcasts of “Hockey Night in Canada” and the Stanley Cup playoffs.

The agreement announced Tuesday begins in 2019-20 after the end of a current deal between the media giant and the public broadcaster.

Rogers is in its fourth year of a 12-year, $5.2-billion agreement with the NHL for exclusive media rights.

The deal included a four-year sub-licensing deal to allow the CBC to air “Hockey Night in Canada.” That agreement was later extended by a year.

The seven-year extension, which also includes digital streaming rights, means CBC will carry “Hockey Night in Canada” until the end of the Rogers deal.

VIDEO: NHL agrees to consider Seattle for new NHL team

“CBC has been an excellent partner over the years and we are excited to extend our relationship,” Rogers Media president Rick Brace said in a statement. “Hockey Night in Canada is the most celebrated hockey brand in the country and is steeped in tradition. We are committed to working together to ensure it reaches the widest possible audience.”

“Hockey Night in Canada” was the cornerstone of CBC’s sports programming for decades before Rogers and the NHL struck their huge deal.

While CBC can still show the popular NHL program, Rogers receives all revenue from ”Hockey Night in Canada” broadcasts and has complete control over the show under the existing deal. Rogers said it will continue to produce the games and exercise editorial control through its Sportsnet broadcasting arm through the announced extension.

CBC will continue to show nationally televised regular-season games on Saturday night as well as all four rounds of the Stanley Cup playoffs.

“Our priority in coming to this new agreement was to ensure Canadians continue to have access to Saturday night hockey on CBC and an overwhelming majority of our audience told us they want it to be on CBC,” CBC Sports executive director Greg Stremlaw said in a statement.


Like us on Facebook and follow us on Twitter.

Just Posted

Being vegan during the holidays just got a little bit better

Cook up these delicious options during the holidays

Big White’s Big Reds Wine Festival grows in popularity

More than 600 guests attended the event

Crash on Highway 97 south of Vernon slows traffic

There is currently no word on the cause of the single-vehicle incident

Snow tonight in Kelowna

The snowfall will continue through the week

Cookies and puppies at the Kelowna BC SPCA

The Kelowna BC SPCA is hosting it’s annual Christmas bake sale on Dec. 15

UPDATE: Hedley residents will be without water for at least one week

Elevated levels of coliform and arsenic leave small town dry

Boeser scores 3, Pettersson has 5 points as Canucks hammer Blues

Vancouver picks up impressive 6-1 win in St. Louis

Cold case files: Murdered woman still unidentified after 44 years

Penticton RCMP releasing info on historical missing person and found human remains investigations

Okanagan Valley to see snow tonight

Environment Canada is calling for two-to-four centimetres of snow from Penticton to Salmon Arm

B.C. police stop drunk driver who offered up burger instead of ID

Roadblock checks over the weekend found at least two other impaired drivers

In Canada, the term ‘nationalism’ doesn’t seem to have a bad rap. Here’s why

Data suggest that Canadians don’t see the concept of nationalism the way people do in the United States

Update: Sicamous and Tumbler Ridge neck and neck in the Sled Town Showdown

Both communities in the final round have amassed over 10,000 votes

Small quake recorded west of Vancouver Island

No injuries or tsunami warning after 5.4 rumble felt some 400 kilometres from Victoria

Most Read